How TV Networks In Central & Eastern Europe Can Improve TV Ad Revenues [ Infographic ]

Culturally rich Eastern Europe brings a great opportunity for TV networks to localize advertising and content. But localizing feeds using additional satellites may not be viable.

Eastern Europe is perhaps one of the most vibrant and culturally rich zones in Europe, and is thus a potential goldmine for localized TV programming. Unsurprisingly, TV advertising revenues in
the region have been returning to growth post 2015, and 13 out of 14 markets are expected to grow in 2016.

This presents a great opportunity for TV networks to make most of their investment from the region. However, to achieve this, they would need to cater to local advertising demands in each of the countries in Eastern Europe.

This infographic help you to learn five key aspects on localizing the common satellite feed;

  • Growth potential in the CEE region
  • Market comparison on TV advertising
  • What is slowing down the TV networks operating in CEE
  • Options for localization
  • Benefits of watermarking technology for localization

boost ad revenues from Central & Eastern Europe


This Infographic is Origibally Published at:

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Author: Sunder Singh

Sunder is a techie guy who loves to write about anything that is directly or remotely connected with technology. From hardcore tech stories to the overall influence of technology in life, Sunder is passionate about all things internet. When he is not surfing the internet, he is busy grooving on his favorite beats.

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